About Us
Meet Seema Jain – The Heart Behind Kaashi
Twenty years ago, Seema fell in love with the way fabric could tell stories. Today, she's still that same person—sketching designs between cooking experiments, collecting inspiration from every city she visits, and insisting that beautiful clothing should make you smile, not stress.
With two decades of design experience and an insatiable curiosity for life's pleasures (good food, great travel, gorgeous textiles), Seema built Kaashi on a simple philosophy: if you love what you're wearing, it shows. Her designs are never loud, never fussy—just thoughtful, versatile pieces that understand your life because she lives it too.
She believes in coffee breaks, spontaneous trips, handwritten notes, and sarees you can actually run to catch a train in. And that's exactly the kind of brand she's created.
Our Story
Kaashi Handloom was born from a love affair with fabric, tradition, and the women who refuse to choose between comfort and elegance.
We're here to prove that handlooms aren't just for special occasions—they're for your Tuesday morning meeting, your Friday lunch with friends, and every beautiful, ordinary moment in between. Each piece we create is handwoven by artisans whose families have been perfecting their craft for generations, using natural fabrics that breathe with you, move with you, and make you feel like the best version of yourself.
Think of us as your accomplice in rewriting the rules of workwear. Because who said professional can't be playful? Who decided elegance has to be complicated? At Kaashi, we believe in sarees that drape in minutes, suits that keep you cool through endless meetings, and fabrics so soft you'll forget you're wearing handloom luxury.
Every thread tells a story. Every weave supports a family. Every purchase keeps a centuries-old art form alive and thriving.
So go ahead—wear tradition to work, throw a linen saree over jeans on the weekend, gift your colleague something she'll actually want to wear. We're making heritage wearable, one joyful drape at a time.